🌍 Social StudiesGrade 3Lesson 30
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Entrepreneurship Basics

Lesson preview: the Mini Lesson and Vocabulary are open to everyone. Guided practice, exercises, the parent checklist and the printable PDF worksheet come with full access (free 7-day trial or membership).

Learning Objectives

  • 1Define entrepreneur and explain what entrepreneurs contribute to a community
  • 2Sequence the five steps of starting a business: idea, plan, produce, market, sell
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Mini Lesson

An entrepreneur is a person who comes up with a new business idea, takes a risk to start it, and works to make it successful. Entrepreneurs create jobs and bring new products and services into communities.

Step 1 — Idea

  • Every business starts with a problem to solve or a need to meet.
  • Example: A girl notices her neighbors need homemade lemonade on hot days and decides to start a lemonade stand.

Step 2 — Plan

  • A good entrepreneur writes a business plan — a document that describes what the business will do, who will buy it, how much it will cost, and how they will make a profit.
  • Planning prevents surprises and helps the business stay focused.

Step 3 — Produce

  • The entrepreneur creates the good or service — using materials, equipment, or skills to make the product ready to sell.
  • Example: Squeezing lemons, mixing sugar and water, and filling pitchers.

Step 4 — Market

  • Marketing means telling potential customers that your product exists and why they should buy it.
  • Example: Making a colorful sign, telling friends and neighbors, or putting a flyer in the mailbox.

Step 5 — Sell

  • The entrepreneur sells the product to consumers, earns money, and decides whether to save, reinvest, or use the profit to grow the business.
Five steps to start a businessFive numbered steps connected by arrows: Step 1 Idea, Step 2 Plan, Step 3 Produce, Step 4 Market, Step 5 Sell.5 Steps to Start a Business1.IdeaSpot a problem or need in your community↓2.PlanWrite a business plan: costs, customers, profit↓3.ProduceMake the good or deliver the service↓4.MarketTell customers your product exists and why to buy it↓5. Sell — earn money and grow the business!
The five steps of starting a business — Idea, Plan, Produce, Market, Sell.
Lemonade stand business exampleFive small cards arranged in a row trace the lemonade stand example through each of the five business steps.Lemonade Stand ExampleIdeaNeighborsneed colddrinks onhot days!PlanBuy lemons,sugar & cups.Charge $1per cup.ProduceSqueezelemons,mix & fillpitchers.MarketMake acolorfulsign & tellneighbors.SellServe cups,collect $1each, earnprofit!12345
The five business steps applied to a lemonade stand.
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Ask yourself: "If you started a business today, what problem would you solve? What would your five steps look like?"

Vocabulary
Entrepreneur
A person who creates a new business idea, takes a risk to start it, and works to make it succeede.g. The entrepreneur opened a lemonade stand to earn extra money in the summer.
Business plan
A written document describing what the business does, its customers, costs, and expected profite.g. Her business plan explained how the bakery would make a profit in its first year.
Marketing
Telling potential customers about a product and why they should buy ite.g. They used colorful signs and flyers for marketing on opening day.
Profit
The money left after all costs are paid — the entrepreneur’s reward for effort and riske.g. After buying supplies, the profit was six dollars.
Produce
To make a good or deliver a service using materials, equipment, or skillse.g. The baker produces bread each morning before sunrise.
Risk
The chance of losing time, money, or effort without a guaranteed rewarde.g. Starting a new business always involves some risk.
Customer
A person who buys a good or service from a businesse.g. Regular customers come back because they like the service.
Sell
To offer a good or service to a customer in exchange for moneye.g. They sell lemonade for one dollar a cup.
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← Lesson 29: Jobs in the Modern WorldLesson 31: Community Businesses →